Why Your Business Should Be Using Video

Why Your Business Should Be Using Video

Just how powerful is video as a tool for your brand? Consider this statistic: casual web surfers spend an average of 40 seconds on a text website and 5.5 minutes on a page with video. If a picture is worth a thousand words, then a one minute video is worth much, much more. Some staggering [...]

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Just how powerful is video as a tool for your brand?

Consider this statistic: casual web surfers spend an average of 40 seconds on a text website and 5.5 minutes on a page with video.

If a picture is worth a thousand words, then a one minute video is worth much, much more.

Some staggering facts that support video use show that an optimized website that includes video is 53 times more likely to appear on Google’s first page, and that email marketing campaigns have been shown to be over 90% more effective when they include video. One well-produced rich media video can offer your brand better conversion rates, an increase in brand awareness, and outstanding SEO.

Now that you know all this, I know you won’t be able to resist watching the video below…

 

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