Author Archives: Michael Kelly

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As the number of channels available for marketing teams (both digital and non-digital) continues to grow, so do the number of ways businesses attempt to gain intelligence from all resulting data. Much concentration is put toward the assembly …Read the Article

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In today’s digital marketing environment, big data is big business. Spend any time in the marketing blogosphere or reading the trade pubs this month and, chances are, you will see a piece on big data and how, if …Read the Article