Author: Vivi Zygoura

Vivi Zygoura

When you ignore SEO, ranking will ignore you too

When you ignore SEO, ranking will ignore you too

So, you have invested in a fancy website which includes everything that will help your company grow on the web. You were excited for the launch… and t ...
Long tail keywords: What they are & why sites need them

Long tail keywords: What they are & why sites need them

Nearly all online retailers know the power of search engine optimization and keywords. These simple terms are the manner through which much of your we ...
Bounce Rates: What’s Good, What’s Bad, and Why You Should Give a Damn

Bounce Rates: What’s Good, What’s Bad, and Why You Should Give a Damn

Let's start with an ugly truth: We can't convince all the traffic on our website to stay and this is why we sweat over bounce rate. Bounce rate is the ...
10 Hints for an Effective Holiday Social Media Campaign

10 Hints for an Effective Holiday Social Media Campaign

Every holiday social media campaign can flourish this time of year, as it entices customers closer to your brand. Whether you’re aiming just to wish a ...
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