Author Archives: Vivi Zygoura

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So, you have invested in a fancy website which includes everything that will help your company grow on the web. You were excited for the launch… and then? Is it worthwhile if no one ever sees it? A …Read the Article

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Nearly all online retailers know the power of search engine optimization and keywords. These simple terms are the manner through which much of your web traffic is generated, and in turn the impetus of a large percentage of …Read the Article

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Let’s start with an ugly truth: We can’t convince all the traffic on our website to stay and this is why we sweat over bounce rate. Bounce rate is the percentage of users who enter a website but …Read the Article

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Every holiday social media campaign can flourish this time of year, as it entices customers closer to your brand. Whether you’re aiming just to wish a “Happy New Year” or are looking to up sales, you should invest …Read the Article