Location: North America, Europe
customedialabs is a privately held, award-winning interactive media agency with offices in North America and Europe.
Born in the digital era, the agency’s core mission is to provide clients with well-branded, enterprise-level digital initiatives that leverage proven and emerging digital channels generating powerful B2C and B2B relationships, strong brand loyalty and significant Return on Marketing Investment.
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Category Archives: Random Thoughts
Transformative Brand Experiences At customedialabs, we believe the future of brand engagement is comprised of three tenets, the first of which is transformative brand experiences. We have developed an equation to illustrate how these tenets interact. E=xDC³ For …Read the Article
As I discussed in my previous post, the future of brand engagement is digital, which is driving the transformation of the typical marketing agency model. The optimal outcome for this type of agency expansion is having creative and …Read the Article
Whether you call it the Information Age, the Digital Age or, my favorite, the Era of Flux, there is one defining characteristic of this era that comes up again and again: chaos. Countless business and marketing articles expound …Read the Article
Marie Daly, an American living in Greece, is chronicling her experience joining customedialabs. http://www.customedialabs.com/blog/author/mdaly/ As it turns out, the word “architect” can be used as a verb . . . an idea that makes my father, a lifelong …Read the Article
Last Sunday, I was home with a huge headache and a sore throat. My kids were helping the matter by loudly playing with blocks. Since I clearly wasn’t getting any rest, I logged into my online personal banking …Read the Article
I’ve been in Human Resources in one way or another throughout my 20 year career. One of the areas I’ve always been interested in is employee retention. What does it take it to keep an employee engaged, productive …Read the Article