Category Archives: Random Thoughts

no alt

Transformative Brand Experiences At customedialabs, we believe the future of brand engagement is comprised of three tenets, the first of which is transformative brand experiences. We have developed an equation to illustrate how these tenets interact. E=xDC³ For …Read the Article

no alt

As I discussed in my previous post, the future of brand engagement is digital, which is driving the transformation of the typical marketing agency model. The optimal outcome for this type of agency expansion is having creative and …Read the Article

no alt

Here at customedialabs, we know good UX design! Of course, that also means we know bad UX design when we see it. Sometimes, it is a little mistake that catches our eye. Other times, we run across an …Read the Article

no alt

Whether you call it the Information Age, the Digital Age or, my favorite, the Era of Flux, there is one defining characteristic of this era that comes up again and again: chaos. Countless business and marketing articles expound …Read the Article

no alt

Marie Daly, an American living in Greece, is chronicling her experience joining customedialabs. http://www.customedialabs.com/blog/author/mdaly/ As it turns out, the word “architect” can be used as a verb . . . an idea that makes my father, a lifelong …Read the Article

no alt

Last Sunday, I was home with a huge headache and a sore throat. My kids were helping the matter by loudly playing with blocks. Since I clearly wasn’t getting any rest, I logged into my online personal banking …Read the Article

no alt

I’ve been in Human Resources in one way or another throughout my 20 year career.  One of the areas I’ve always been interested in is employee retention.  What does it take it to keep an employee engaged, productive …Read the Article

no alt

Social media has become one of the most prominent channels for brand expressions. At customedialabs, we advise our clients that before they jump into social media, a strong strategy must be in place. Here are some SMS tips …Read the Article