Tag: brand

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Dominating in the new era of brand engagement

Dominating in the new era of brand engagement

As I discussed in my previous post, the future of brand engagement is digital, which is driving the transformation of the typical marketing agency mod ...
Why Your Agency (And Therefore You) Won’t Succeed in the New Era of Brand Engagement

Why Your Agency (And Therefore You) Won’t Succeed in the New Era of Brand Engagement

Having started customedialabs 13 years ago, I have watched the agency landscape develop from the early days of the digital era. The appearance and rap ...
5 User Experience Mistakes to Avoid

5 User Experience Mistakes to Avoid

Here at customedialabs, we know good UX design! Of course, that also means we know bad UX design when we see it. Sometimes, it is a little mistake tha ...
The Era of Flux: From Chaos to Order and Back Again

The Era of Flux: From Chaos to Order and Back Again

Whether you call it the Information Age, the Digital Age or, my favorite, the Era of Flux, there is one defining characteristic of this era that comes ...
Why Your Business Should Be Using Video

Why Your Business Should Be Using Video

Just how powerful is video as a tool for your brand? Consider this statistic: casual web surfers spend an average of 40 seconds on a text website a ...
Where We Are Today – A Recalibration

Where We Are Today – A Recalibration

It has been two years since I ventured into the blogosphere and during that time customedialabs has remained fundamentally unchanged and has completel ...
6 mHealth Statistics for Mobile Inspiration

6 mHealth Statistics for Mobile Inspiration

It’s almost the half-way point of 2012, The Year of the Mobile, and now is the perfect time to examine the status of your brand’s mobile strategy. Mob ...
The Top 3 Mistakes Businesses Make in Social Media – and How to Avoid Them

The Top 3 Mistakes Businesses Make in Social Media – and How to Avoid Them

So, you (or your boss) have decided to start a company Facebook page/Twitter stream/Pinterest board/LinkedIn Group.  What are you waiting for - jump i ...
4 Questions to ask before building a mobile application

4 Questions to ask before building a mobile application

As healthcare professionals increasingly turn to smart phones and tablets to access information on the go, mobile has evolved into one of today’s most ...
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