Tag: strategy

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10 Hints for an Effective Holiday Social Media Campaign

10 Hints for an Effective Holiday Social Media Campaign

Every holiday social media campaign can flourish this time of year, as it entices customers closer to your brand. Whether you’re aiming just to wish a ...
Brands in the digital age: 7 things you need to rethink right now

Brands in the digital age: 7 things you need to rethink right now

Your brand is a living, breathing organism. Or at least it should be. Far more than a logo or a cheesy mission statement that you have buried somewher ...
5 Reasons Why You Should Incorporate Videos Into Your Marketing Strategy

5 Reasons Why You Should Incorporate Videos Into Your Marketing Strategy

You are busy, aren’t you? So are most people these days. That’s why the messages brands communicate must make an immediate impact on people amongst th ...
The Irony of Big Data

The Irony of Big Data

In today’s digital marketing environment, big data is big business. Spend any time in the marketing blogosphere or reading the trade pubs this month a ...
Where We Are Today – A Recalibration

Where We Are Today – A Recalibration

It has been two years since I ventured into the blogosphere and during that time customedialabs has remained fundamentally unchanged and has completel ...
6 mHealth Statistics for Mobile Inspiration

6 mHealth Statistics for Mobile Inspiration

It’s almost the half-way point of 2012, The Year of the Mobile, and now is the perfect time to examine the status of your brand’s mobile strategy. Mob ...
How Our 4D Process for Designing a Website is like Designing a House: Part One

How Our 4D Process for Designing a Website is like Designing a House: Part One

As an account manager, I often have to explain customedialabs’ process of building a website to our clients. To me, it’s simple; our process consists ...
5 Mistakes to Avoid When Going Mobile

5 Mistakes to Avoid When Going Mobile

Everyone is rushing to jump on the mobile bandwagon. Mobile is a platform that we carry with us all the time which provides an invaluable opportunity ...
Building a Brand for a Cultural Foundation

Building a Brand for a Cultural Foundation

The Greek America Foundation (GAF) is a non-profit organization founded in 1997 with a mission to “promote, preserve and perpetuate the Greek culture, ...
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